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In the Philippines, animation studios are pushing the envelope by taking their storytelling capabilities and applying them to enterprises. After all, even companies have stories to tell, and sometimes, the best origin stories. In the past decade, finding an explainer videos company in the Philippines has become easier due to the interconnectivity the world finds itself in. But the question begs to be asked, why go for an explainer video company in the Philippines if there are so many out there elsewhere? The good thing is, there are some extremely evident answers to that.
Your video will represent your brand to as many people as it reaches. That’s why you’d want to have a team that knows exactly what they’re doing to take care of it for you. Many Filipinos that go into the arts come equipped with an educational background in fields such as Multimedia and Animation. That means that, if you find a team in the Philippines that’s already been around for a number of years, not only are they working with a solid amount of experience, they also have specialist knowledge that will benefit you and make sure that your animated explainer videos are the best they could possibly be.
This mix of experience and formal training helps not only make unique and creative videos but also videos that are informed by foundational design principles, a powerful combination that produces truly effective videos.
One of the biggest reasons why the Philippines is able to export so much of its talent everywhere in the world is the ease with which people communicate with Filipinos. Given that a lot of businesses use English as their primary professional language, communicating with an explainer videos company in the Philippines becomes a lot easier. English is commonly spoken in the country, which helps a lot when it comes to making sure your company needs are understood, and when you need guidance on how your latest video project is going. It prevents misunderstandings from happening and provides a lot of clarity throughout the project. If you go for an animation studio that gives you a dedicated project manager to handle the creation of your video, hence centralizing all communication, the entire process becomes even easier.
At BrightBulb, we ensure that our project managers are fully focused on your video. Drop us a line and let us know how we can help you with your next project.
When it comes to media, the Philippines consume and produce a broad array of content and does not restrict itself to content that focuses on Asian-specific audiences or tastes. Filipinos very heavily consume western media given their ability to switch between languages. This means that most animation studios in the Philippines have the ability to easily adapt to a company’s audience base and create videos that would resonate with audiences, whether they’re from the US or Europe, as well as Asia. This is incredibly important as you’d need your video to be relatable and contain visuals and ideas that resonate with your target audience.
This is particularly important when it comes to the tone and language used in your script—you want it to sound natural and something a native English speaker would write, or use language that someone in the UK or the US would use. Misuse of expressions or the lack of knowledge of them could make a script sound stilted, strange, or stiff. Given that the script is the foundation and easily the most important component of a video, it becomes ever more important to go for an animation studio that knows and is very familiar with media trends of countries whose audiences they’re targeting.
If you want to know more about writing scripts, check out our blog post Tips for Writing an Animated Explainer Video Script.
To summarize, there are numerous reasons for working with an explainer videos company in the Philippines. The Philippines has a long history of working with animation studios both from the West and the East. Because of these, they’re easily able to adapt to the style of different target audiences and cater to companies from either side of the globe. With their communication skills, companies can expect an easy time working with animation studios in the Philippines and a frictionless experience when it comes to relaying and receiving information. Filipino talent is known all over the world and comes from extensive experience and education in their chosen field. The next time you’re looking for someone to work on your 2D animated explainer video, check out studios that specialize in animated video production in the Philippines.
Philippine talent is all over the world and encompasses a wide array of fields such as music, dance, haute couture, and cuisine. Lea Salonga, Lisa Macuja, and Cristeta Comerford are just a few of the names that are making waves in their spheres of expertise. And wherever they are, Filipinos bring a distinct blend of tradition and modernity, which bring refinement and freshness to their work.
Animation in the Philippines is a good example of an industry that is on the cusp of growth because of the sheer amount of talent in the market. Overseas, Filipino animators help bring to life movies such as Finding Nemo or The Incredibles, finding ground in the work that they’ve also brought to classics such as Dragon Ball Z, Tom and Jerry and cult classics such as Captain Planet.
With the rise of new tools that make animation easier and cheaper, video production in the Philippines has experienced exponential growth. Animation studios are now finding means to push the boundaries of what the industry has been capable of so far. Films like Dayo and Metanoia, animated films created from scratch in the Philippines, tell compelling stories rooted in Filipino sensibility. These movies show strong storytelling combined with the expansion of worlds that animation can provide. The following are other Filipino animated films of note:
More recently, Philippine animation studios have been partnering with Netflix to bring Filipino stories such as Budjette Tan’s Trese to life, which helps to bring Filipino storytelling to a bigger and more contemporary audience. With studios partnering with Netflix for other animation series such as Carmen Sandiego, video production in the Philippines is growing fast and providing a safe space for talent to thrive.
We create premium-quality animated explainer videos that produce real results.
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